Norcross, GA – Simtrol, Inc. (OTCBB: SMRL) today announced that it has completed a private placement of 364,004 shares of Series A convertible preferred stock resulting in gross proceeds to Simtrol of $1,092,000. Each share of Series A convertible preferred stock is convertible to four shares of the Company’s common stock. As part of the transaction, the Company issued to the investors warrants to purchase an aggregate of 728,008 additional shares of its common stock at an exercise price of $1.00 per share and an aggregate of 728,008 additional shares of its common stock at an exercise price of $1.25 per share. After commissions and expenses, the net proceeds to the Company were approximately $917,000. Westminster Securities Corporation acted as placement agent on behalf of the Company. The proceeds will be used to enhance the Company’s sales and marketing strategy, including new hires and direct marketing campaigns, to bolster the software development team, and to fund working capital.

New hires for the Company included key additions to the sales, customer service, and software development teams. Mr. Eric Restin, new Director of Integrator Sales, was previously Regional Sales Manager at Sonitrol, a comprehensive security solutions provider to businesses worldwide. Mr. Restin’s role will be to refine and rapidly implement Simtrol’s AV/IT integrator channel strategy, to help develop the Company’s direct marketing plan for other vertical markets including the corporate and education markets, and to augment the sales force with additional strategic hires. The Company also hired employees in its client services/technical sales support group and its software development group.

Mr. Rick Egan, CEO of Simtrol, stated, “We are very pleased with the results of the offering. This capital infusion provides Simtrol with the additional capital needed to support our growth. I have been focused on expanding our sales and marketing team and, as a result of this offering, we have been successful in hiring a number of key employees. In addition, we now have capital in place to create direct marketing strategies that we believe will further develop awareness and demand for Simtrol’s products within our target markets. Finally, we have a number of new vertical markets that we are actively pursuing, and these funds will help us accelerate our penetration of these markets.”

The securities sold in this private placement have not yet been registered under the Securities Act of 1933, as amended, and may not be offered or sold in the United States in the absence of an effective registration statement or exemption from registration requirements. As part of the transaction, the Company agreed to file a registration statement on Form SB-2 with the Securities and Exchange Commission for purposes of registering the resale of the common stock resulting from conversion of the Series A Preferred Stock and the shares of common stock issuable upon exercise of the warrants issued in the private placement. This news release shall not constitute an offer to sell or the solicitation of an offer to buy, nor shall there be any sale of these securities in any state in which such offer, solicitation or sale would be unlawful prior to the registration or qualification under the securities laws of any such state. Any offering of Simtrol, Inc. securities under the resale registration statement will be made only by means of a prospectus.

About Simtrol

Simtrol, Inc. is a designer, developer, and marketer of Windows-based software solutions that enable the command, control, and monitoring of otherwise incompatible devices, particularly corporate audiovisual assets. The Company’s device control product is called OnGoer™ and its monitoring product is called OnGuard. OnGoer provides control for devices by enabling a PC to become a robust and reliable control platform that is easy to configure, easy to program, and easy to use. OnGuard provides remote, server-based proactive monitoring, management and diagnostics as it collects real-time information from OnGoer installations to provide instant status, control, notification, and reporting functions.

For more information about Simtrol, please visit www.simtrol.com.

Certain statements contained in this press release are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995, such as statements relating to financial results and plans for future business development activities, and are thus prospective. These statements appear in a number of places in this release and include all statements that are not statements of historical fact regarding intent, belief or current expectations of the Company, its directors or its officers with respect to, among other things: (i) the Company’s financing plans; (ii) trends affecting the Company’s financial condition or results of operations; (iii) the Company’s growth strategy and operating strategy; (iv) the Company’s new or future product offerings. The words “may,” “would,” “could,” “will,” “expect,” “estimate,” “anticipate,” “believe,” “intend,” “plans,” and similar expressions and variations thereof are intended to identify forward-looking statements. Investors are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, many of which are beyond the Company’s ability to control. Actual results may differ materially from those projected in the forward-looking statements as a result of various factors. Among the key risks, assumptions and factors that may affect operating results, performance and financial condition are liquidity and other capital resources issues, fluctuations in its quarterly results, competition and the other factors discussed in detail in the Company’s filings with the Securities and Exchange Commission.

OnGoer is a trademark of Simtrol. All other brands, logos, products or company names are the copyrights and/or trademarks of their respective holders.